ABOUT MiDriver
THE OPPORTUNITY
This is a story about the city of Toronto. One about passion, purpose and a genuine care for how people commute through the city. Being a rideshare driver since 2019 gave us an opportunity to truly understand the richness and complexity of commuting. Beyond a reliable, clean and safe ride, hospitality, comfort, convenience, community, and a pleasant experience were the true needs of each rider. Everyone wants to feel taken care of. We noticed these basic needs. We took them seriously, and we built our service to address these needs.
OUR VALUES
Creating beautiful experiences
Building meaningful relationships
Fostering a sense of community
THE BIRTH
It became clear that a basic need in the market had been satisfied. It was more than a driving service. People were looking for someone they could trust to help get things done around the city with ease and efficiency. Customers just kept calling back, so we decided to simply put a name on what was already happening.
Through word of mouth and repeat business, Toronto’s Boutique Concierge was birthed; Ride with Rasper Inc. Which eventually became known as MiDriver.
We remain grateful for the opportunity to continue serving the Greater Toronto Area and beyond. This story about us is currently being written by the people of Toronto, for the people of Toronto, about the people of Toronto.